In parallel to being a film-maker, he is a trained sommelier who has shared his wisdom and experience in restaurants around the world. Not to mention brought the art of wine-making to the fore, with the critically acclaimed and Palme d'Or nominated documentary 'Mondovino' which sought to reveal the impact of globalization on the world's different wine regions. In other words, he is far from what anybody could consider a layman.
That is where, unfortunately, the film falters as well as flies. Though already compact, it could have actually benefited from a stricter editing process and a keener eye on the narrative flow. There is a message at the core than serves as both the connective tissue and the driving force, but there is little variety in the ways it can be expressed before it becomes repetitive. Frustratingly, that moment emerges only a little way into the run-time. Nossiter does his best to combat this, making wonderful use of footage from vintage films, no doubt drawing a parallel between the way the corporations hinder the homegrown farmers and the effect Hollywood is increasingly having on independent filmmakers and their work. But, whilst it serves to expand the scope of his ideals and make it relatable to a wider audience, it also has the unmistakable aura of padding, added in order to turn something that could have been expressed in a video-blog or podcast into a film for no other reason than to be a film.
See this review on The Fan Carpet.
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